+49 2363 5685700

Identify which companies visit your website.

Ready-to-buy companies are already researching on your website. You see, who is interested in you.

Processing in Germany GDPR-compliant
Laptop with lead tracking dashboard and floating maps of identified companies

From start-ups to established companies

The problem

Buying decisions begin
long before the first enquiry.

Research, provider comparison, and internal coordination all take place on your website – without anyone having to fill out a form.

98 % remain anonymous Only a small portion of the B2B traffic fills out a form.
90 % the decision is being made behind the scenes Long before anyone contacts you.
70 % sales time goes into cold calling Although the demand has long since arrived – it just remains invisible.

The values come from general studies on B2B purchasing behavior and serve as a reference point. We determine their actual figures during the initial conversation.

Here's how it works

From the anonymous visit to warm lead

Three steps – automatic, for every recognized business visit.

01

Recognise

Anonymous website visits are attributed to real companies – using aliases.

02

Qualifying

Page views and visitor intensity show who has genuine needs.

03

To address

Your sales team takes action with context – before the competition does.

What becomes visible

Anonymous traffic becomes a
Prioritized list.

Who was there, what interested them, and how serious is it – all in a clear dashboard.

Laptop with lead tracking dashboard: recognized companies, interests and visitor history
Company recognition

Company name, industry, size and location instead of anonymous meetings.

Interests & Side Paths

Which services, prices and references were considered.

Visitation intensity

Frequency, duration of stay and last visit show how serious the interest is.

Video recordings

Session recordings show real user paths and make vulnerabilities visible.

Event tracking

Clicks, downloads, form and video views as measurable buying signals.

CRM & Notification

Relevant companies are automatically added to the CRM – your sales team is immediately informed.

Data protection is here No small print

Developed according to European standards, fully operated in Germany and regularly externally audited.

By law In accordance with GDPR and CCPA as the basis, not as an addition.
Technical Processing in our own infrastructure, no third-party platforms.
Conceptually Clear separation of the data categories – beyond the mandatory minimum.
  • Companies, not individuals
  • Integrated via your consent tool
  • Processing only in Germany
  • No transfer to external AI
  • AV contract included
  • Text blocks & opt-out
Frequently Asked Questions

What customers ask us before getting started

Are personal data collected in the process?

The company behind a website visit is recognized, not the individual person. Access from private households and from mobile network providers can be filtered out.

Do I need consent for that in the cookie banner?

Yes. The script is only loaded after consent has been granted via your consent management tool. We provide setup, privacy text modules, and opt-out. We recommend final approval through your data protection officer – we provide the documentation.

How many companies are recognised?

It depends on your traffic and your target audience. Pure B2B websites achieve significantly higher rates. In the initial discussion, we realistically estimate what you can expect based on your figures.

Does that work with our CRM?

Salesforce, HubSpot, or Pipedrive have ready-made integrations; for everything else, there is a documented interface. Tell us about your system – we will tell you in advance which path is the most appropriate.

Will this make my website slower?

No. A very small script is included that loads asynchronously and does not block the display of your page.

Who was on your
website yesterday?

We look at your website and target audience and honestly tell you whether lead tracking is worth it for you.

Opening hours Mon–Sat: 09:00–19:00

By submitting, you consent to the processing of your data for the purpose of handling your enquiry. Details in our Privacy Policy.

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